Marketing

SEO with a focus on search intent

SEO with a focus on search intent

The best way to connect with your audience and potential guests is to understand what they are searching for online. Search intent, also known as user intent, provides information on how to attract and retain your desired audience.

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10 myths about marketing people still believe

10 myths about marketing people still believe

Do you think you know marketing? Think again. Many common marketing beliefs are myths that can derail your strategy. We uncover the truth behind these misconceptions so you can learn how to make your marketing efforts truly effective.

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Why smart entrepreneurs use statistics? - Part 2

Why smart entrepreneurs use statistics? - Part 2

Ready to elevate your marketing game? Andreja Fazlić, in her new article, gives us ideas on how to use content marketing, social media, video marketing, and marketing technology to boost a brand's reach and engagement. Find out how to convert leads into loyal customers using the latest statistics and expert recommendations.

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How to become a recognizable yacht charter brand and attract loyal guests

How to become a recognizable yacht charter brand and attract loyal guests

The blessing and curse of chartering is the attractive offer that creates a false sense of security – that guests will come on their own and there's no need to invest further in marketing. However, branding is the foundation of yacht charter services.

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Top 5 digital marketing trends for the yachting industry in 2024

Top 5 digital marketing trends for the yachting industry in 2024

Some things never change, including the ongoing evolution of digital marketing. And the question is: do you want to improve your relationship with your clients and your yacht charter business? You do? Then check out the top 5 current marketing trends.

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Why smart entrepreneurs use statistics?

Why smart entrepreneurs use statistics?

Understanding and using data has never been more important for businesses. In her new article, Andreja Fazlić brings everything about the importance of statistics and benchmarking, showing their impact on business success. Learn how these tools can guide your business in making informed decisions, optimizing operations and achieving greater results.

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