Marketing

Things to consider while designing a yacht charter website

Things to consider while designing a yacht charter website

Designing a yacht charter website isn't just tech and graphics; it's about capturing the essence of it all. The adventure. The luxury. Your site should reflect this, from understanding the core desires of your audience to showcasing detailed yacht info and breathtaking destinations.

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Using the power of Google Business Profile to promote your boat rental

Using the power of Google Business Profile to promote your boat rental

Do you want to be found on Google and be seen by your potential guests? Then, the Google Business Profile is a must. It strengthens your online presence and gives you credibility. Don't have a profile yet? Let's take a look at how you can set it up and how it can benefit you.

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What awaits us in this season of nautical fairs

What awaits us in this season of nautical fairs

It seems that there are fewer and fewer nautical fairs and events in our country every year. But we still have the European boat shows as an opportunity to network in the nautical industry or just to see what's new.

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Using keyword research to boost your charter website visibility

Using keyword research to boost your charter website visibility

Keyword research. It sounds so very... technical, doesn't it? Yet, we'll get a bit more into this "enigmatic process". We wish to illuminate all how you can make your yacht charter’s website more visible than ever before.

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How to monetize boat rentals using digital channels

How to monetize boat rentals using digital channels

To monetize boat rentals using digital channels, you have to begin by selecting platforms aligning with your business. We can recommend starting by engaging with social media. But all in all, knowing your target audience and adapting to market trends is essential for profitability.

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Organizational (un)culture - the hidden saboteur of your company's success

Organizational (un)culture - the hidden saboteur of your company's success

Andreja Fazlić brings us a new column about the Revenue flywheel system. Learn how your organization's culture can impact revenue generation and the overall success of your business.

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