Are you looking for a consultant for digital transformation and human-centric strategy?


Find out the key skills a business consultant should possess to enable a comprehensive transformation of your business. Do you want to develop a strategy focused on the needs of your clients and/or guests, and obtain practical solutions that will drive your company's growth? In her new article, Andreja Fazlić explains what skills such a consultant needs.

A business consultant for strategy and/or digital transformation can play a crucial role in achieving the desired success for your company. To excel in this role, it is essential for them to be a digital leader. Before we delve into the skills they need, let’s recap what human-centric business strategy and digital transformation mean.

A human-centric business strategy puts people at the center of all business decisions and processes. It focuses on understanding and meeting the needs of users, customers, employees, and other stakeholders, creating positive experiences and relationships that foster loyalty and long-term success. This strategy includes adapting products and services to user preferences, improving the working environment for employees, and maintaining constant communication and collaboration with stakeholders to ensure their satisfaction and engagement.

Digital transformation is the process of integrating digital technologies into all aspects of business operations. The goal is to improve operational efficiency, enhance customer experience, and drive innovation through the use of modern technological solutions such as artificial intelligence, big data, and cloud computing.

   

Jeroen Kraaijenbrink, in his LinkedIn post, mentions that a digital leader needs a combination of technological, business, and communication skills.

  • Technological skills include knowing the latest digital trends, evaluating the quality of technologies, selecting the right tools for specific problems, effectively using technology to complete tasks, and regularly updating or discarding outdated solutions.
  • Business skills encompass understanding strategy and its relationship with digital technologies, assessing and improving current plans, evaluating new technologies, implementing necessary changes, and monitoring and adjusting the direction of the organization.
  • Communication skills are crucial for clarifying the strategy and engaging participants, including knowing when and how to communicate, listening carefully, clearly expressing ideas without jargon, quickly resolving misunderstandings, and effectively using digital tools in communication.

This means that their digital, business, and communication skills are significantly enhanced and comprehensive, which undoubtedly improves their ability to lead you and your company through complex transformational processes.

 

 

Systematic thinking, analytical skills, and problem solving

Every successful strategy is based on detailed analysis and problem-solving ability. A consultant must be skilled in breaking down complex situations, identifying root causes, and conducting thorough market and competition analyses.

Additionally, they should be able to synthesize large amounts of data into useful insights and comprehensive solutions that consider all aspects of your organization. Being able to see the bigger picture and understand how different parts of your business ecosystem interact is crucial.

The combination of qualitative and quantitative methods enables them to offer innovative, data-driven proposals. This ensures they can identify key challenges and propose practical solutions that support your business growth. A consultant who can navigate this complexity and propose coherent strategies will be an invaluable team member in achieving your desired business success.

 

Strategic vision and business acumen

A business consultant for strategy and transformation needs to have a clear strategic vision and a deep understanding of business models. This includes monitoring industry trends, recognizing market opportunities, and predicting future changes.

A strategic vision allows them to create various long-term strategies aligned with your goals, while their business acumen and agility ensure these strategies are feasible in changing conditions. They must also be able to quickly and agilely adjust strategies and plans in response to technological innovations and market challenges.

Managing innovations involves recognizing opportunities for significant growth and guiding organizations through the entire innovation lifecycle. A person with these skills can undoubtedly lead you through transformational changes and help you maintain a competitive edge.

Communication and interpersonal skills

A successful business consultant is an excellent communicator, capable of clearly and convincingly articulating complex and abstract ideas. Effective communication includes both written and verbal abilities to present ideas and build relationships with team members.

Additionally, a consultant should be able to navigate among different interest groups, facilitate workshops, and encourage collaboration. Interpersonal skills are crucial for building trust and ensuring that all key participants and various decision-makers in your organization agree on strategic goals.


Project management and organizational skills

The business consultant you are looking for must also excel in project management. They need to have strong organizational skills, attention to detail, and the ability to manage multiple workflows simultaneously.

Knowledge of project management methodologies and tools allows them to coordinate efforts among teams, manage resources effectively, and keep projects on track despite changing priorities.


Stakeholder engagement and consensus building

Effective stakeholder engagement and the ability to build consensus are also vital skills. A consultant must be skilled in facilitating discussions, managing conflicts, and building coalitions for leading strategic initiatives and projects. They need to understand and influence different stakeholder perspectives.

Their role also includes leading by example, inspiring trust, and encouraging team collaboration. This skill involves mentoring team members, fostering a culture of excellence, and effectively managing strategic projects.


Innovation and creative thinking

In today's world, where disruption is the norm, a business consultant must be a bearer of innovation and creative thinking.

These skills involve challenging the status quo, generating new ideas, and creating an environment where creativity can thrive. They should be comfortable pushing you beyond your business comfort zone and designing unique solutions for your most urgent challenges.


Adaptability and agility in learning

The consulting landscape is constantly changing, and a successful business consultant must be highly adaptable and agile in learning to stay ahead. This means being open to new experiences, quickly adopting new information, and continually updating their skills.

Adaptability allows them to provide relevant and timely advice in constantly changing business circumstances.

 

 

Conclusion

If you are looking for a business consultant for strategy and digital transformation, it is crucial that they possess a broad spectrum of skills to excel in their role. The aforementioned skills enable them to guide you and your company through complex changes and help you achieve your desired goals.

When selecting your consultant, look for someone with these skills and abilities to ensure your strategic objectives are effectively met.

 

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Andreja Fazlić

Andreja Fazlić

Andreja Fazlić is the founder of the consulting agency Astarta: Bit, which operates at the intersection of marketing, sales and business development through the Inbound methodology. Regardless of whether she introduces novice entrepreneurs to the world of digital business, marketing and sales, or collaborates with already developed organizations in the transformation of their business, she helps her clients systematize, organize and implement tailor-made solutions that enable them to more easily adapt to market changes and consumer habits, while at the same time achieving higher revenues and a more stable position on the market.

https://www.linkedin.com/in/andreja-fazlic/



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