Find out everything discussed at the webinar "In step with business growth - Do you know how your customer buys?" held by Andreja Fazlić, CEO of Astarta:Bit, and Selma Čmelik, founder of the charter.hr platform.
Knowing how their customers think and buy is important for all small and large entrepreneurs or those planning to become one.
In the webinar entitled In step with business growth - Do you know how your customer buys? - it was discussed what exact steps the customer goes through.
In the webinar, you could find out what the customer thinks about before the purchase, what motivates him to buy and how he behaves after the purchase - and what you need to do with this information to increase your revenue.
It is true that a very small percentage of businesses actually know their customer's thought process, or even their buyer persona. Entrepreneurs often don't even think about such information, which is essential for every business.
However, to succeed in sales, you must understand the path the customer goes through - from the initial need to the purchase decision itself.
In this webinar, we took the participants through the process of creating a clear customer profile and explained how to map that journey. Of course, we also explained how you will apply the acquired knowledge to the growth of sales itself.
Regardless of the industry you are currently in or how long you have been in the market, knowing your customer is the foundation of your success.
Adapting the marketing strategy to the customer's needs is the basis of every business.
Therefore, we covered the following topics in the webinar:
You, too, can access the recording of this interesting webinar and then create a profile of your customer yourself and map their journey to purchase.
After completing the application form, you can get access to the webinar (which was held in Croatian) from the link we will send you.
Your data is safe with us, and registration is completely free. Simply enter your first name, last name and email address to find out how your customer buys.
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